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2020 Sports Industry Outlook

Breaking down the latest sports market trends

Will the sports industry be filled with golden opportunities during an Olympic year? Deloitte’s US sports leader Pete Giorgio gives his play-by-play of the biggest trends shaping up for 2020.

The biggest trends on the sports scene

In our annual outlook, we’re predicting the trends that we believe will dominate and disrupt the sports industry over the next 12 months. As we look toward 2020, we believe that five trends will have the biggest impact on athletes, team and league executives, and players across the sports ecosystem:

  1. The rise of women’s sports
  2. The continued evolution of esports
  3. Legalized sports betting
  4. College athletes maximizing their short-term value, and
  5. 5G and sports in the cloud

Download the full report or listen to the podcast and see why 2020 promises to be another fast-paced year of thrills, controversies, and surprises throughout the sports industry

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