OLYMPIC MARKETING FACT FILE :2020
OLYMPIC MARKETING FACT FILE : 2020 / INTERNATIONAL OLYMPIC COMMITTEE, MARKETING DEPARTMENT
The “Olympic marketing fact file” is a reference document on the marketing policies and programmes of the International Olympic Committee (IOC), the Olympic Movement and the Olympic Games. In this document, the IOC has endeavoured to present a clear, simplified overview of Olympic Movement revenue generation and distribution.
International Olympic Committee
OLYMPIC MARKETING FACT FILE : 2020
