8th International Sport Business Symposium

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Viva sua paixao‘ – Live your passion! This is the official slogan for the 2016 Olympic Games in Rio de Janeiro. Following this spirit, we would like to welcome you to Rio for the 8th International Sport Business Symposium, organised by Professor Holger Preuss (Mainz) in cooperation with Professor Lamartine DaCosta (Rio de Janeiro).

The host must undertake tremendous efforts to not only fulfil the requirements for staging the Games, but also to maximize the economic, social, environmental, political, and structural benefits which come along with the event. This demand is underpinned in the IOC’s Agenda 2020.

Hosting Olympic Games can induce changes which normally take several years, such as creating new enterprises and businesses, enforcing urban redevelopment, improving participation in sports and so on. On the other side, it might bear risks and challenges for the host city and country, particularly during the preparation phase and in the aftermath of the Games.

Papers about Games media, legacy, tourism, consumers, organisations, finance, economics, environment and politics will all be welcome at this year’s event, which is being hosted by Rio de Janeiro State University.

The current programme includes a workshop ‘Sustainability and Legacy’. Those members of the IOC Commission on Sustainability and Legacy will meet with selected scholars from around the world to discuss and shape the newly developed legacy framework.

Additionally there will be a discussion group which includes the topic: ‘What Rio 2016 can contribute for the upcoming 2017-2020 in education programs’.

Further information about the event, including on how to register, can be found on the event page here courtesy of the University of Mainz.

We cordially invite you to the 8th International Sport Business Symposium and we would be delighted to seeing you in Rio de Janeiro in August!

8th International Sport Business Symposium programme 357 KB

Contact:
Prof. Dr. Holger Preuss
University of Mainz

Prof. Dr. Lamartine DaCosta
Rio de Janeiro State University

Research : http://www.sportanddev.org


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