Sport marketing
Evolve to win: Sports marketing trends for 2021

The impact of the COVID-19 pandemic on an industry heavily reliant on live sport and in-person engagement has been well-documented, but with great impact, also comes great opportunity.
Infront is adressing six trends as the most relevant for rights holders and brands in 2021:
1. Embracing complexity: Navigating a changing media distribution landscape
2. Entertain me: Meeting demand for content formats beyond live
3. Performance and flexible partnerships: The implications for sports sponsorship
4. Tech boom: Harnessing the growing sports tech market
5. Keeping fit: Intensifying fitness mega trends
6. A new essential ingredient: The evolution and growth of esports
The Adelphi Online Sports Management

The Adelphi online Sports Management degree helps you to develop the professional skills and personal leadership strategies you need to thrive in the sports industry, and cultivate the professional network to help you make it happen with a sport management degree that is: A sports management degree can help propel you towards any one of a number of careers in the exciting world of sports. Adelphi’s online Sports Management degree is designed to prepare you to approach roles of leadership confidently in a variety of different areas, including:Intercollegiate Sport, Professional Sport,Sport marketing, Sport Journalism and Media,Community-Based Sport,Fitness and Sports Club Management